BNP Paribas focuses on engagement in restructure

BNP Paribas Security Services has created two new positions to alter the way it engages with its super fund and fund manager clients in the Australian market.

Former head of asset manager client relationships Peter Baker has been promoted to fill the new role of head of client strategy and communications, responsible for developing client and consultant relationships and ensuring the business is aligned with market development and clients’ long-term objectives.

Relationship management for existing asset owner and asset manager clients will now fall under the role of head of relationship management, a role which will be filled by former head of asset owner clients, Katharine Seymour.

BNP Paribas managing director for Australia and New Zealand Pierre Jond said it was a good time to build on the company’s position following recent broader structural changes. Bolstering its business development resources would help win new business, he said.

“Having cemented our strategy by securing an Australian banking licence and expanding our product suite, we want to build on our position as the third largest custodian in Australia by changing the way we engage clients and the broader market,” he said. 

“Streamlining our relationship management function will allow us to maintain our focus on asset owner and asset manager clients, while sharing best practice and a consistent standard of service and client care between both.”